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Washington State Anti-Smoking

T-Mobile — In-store Rebrand

Washington State Anti-Tobacco

ROLE: ART DIRECTOR

Creative Partners: George Mollas/Tony Zimney | CD: Matt McCain/Monkey Watson | Dir: Digital Kitchen

 
 
 
 

In the third year of No Stank You, WongDoody’s anti-tobacco campaign for Washington state, we were tasked with getting as many teens involved with the campaign. So how did we get thousands of teens into our commercials? We created a new type of stop motion animation that stitched together thousands of photos of different teens into one living image. At the time, this was an industry first.

 
 
 

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No Stank You Spots (Year 1 & 2)

 
 
 
 

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